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Email of the Week Automation: setup + preview + skip

Written by Lee Adkins
Updated over 2 months ago

Email of the Week is a weekly Automation. It’s written by our team and shows up in your Better Email account.

How to set it up

  1. Go to Create → Automations

  2. Choose Email of the Week

  3. Select your audience

    • If your CRM is connected: you’ll see lists (ex: smart lists), tags, etc.

    • You can also add a single contact if needed

  4. Choose who the email is sent from/on behalf of

  5. Preview the email with the selected agent signature

  6. Click Activate

How previews work

You’ll receive a preview ahead of the scheduled send. Each sending agent receives the preview.

Skipping a week

The sending agent can skip that week’s email (travel, doesn’t fit, etc.).
If not skipped, it continues automatically each week until you stop or change it.


Need help fast? Message Nora in chat and she’ll either solve it immediately or open a ticket with the exact details we need.

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